Five SEO Blogger Tips You Need
It is easy to succeed in blogging if you are interesting in writing. SEO is must even if you are a shrewd writer or very passionate about writing. The the most discouraging thing in blogging is writing a piece which no one reads. For instance, if you write about baking, your desire is that people read about your writing on baking. Suppose your articles was on a baking experience you had had, won’t you be interesting in hearing from them in the comment section? Did you researched on the baking topic and produced an awesome article, you would love to know that it has helped someone. To get people to your blog, you need to optimize it. The importance of SEO to a website is to make it visible to the search engines and to improve its ranking
Optimizing your blog can be done using different techniques. Proper use of keywords is the first thing. If a website has no keywords; it may not get views. The reason for this is because the website will not appear when people search for baking information. Be in the shoes of the client and write keywords that they would use to search for that information. Use the keywords naturally in the content without forcing them in. Expert blogging dictates that you use keyword tools to identify keywords that have a high volume of search.
The next thing is to include captions on the images that you use. It is important to note that search engine cannot discern an image. Search engines will easily know what an image is about by analyzing the captions. You can improve your ranking by including the keyword on the caption of the image.
Inclusion of internal links on the blog is the other technique. When you include internal links from one article to the other, you tell the search engine that these pages are related. Considering that you have lots of information, the search engine will rank your higher.
Guest posting should not be forgotten. This is where you publish posts on other websites that are authoritative. On the post; put your link there. At all costs, keep away from paid backlinks as the search engine can penalize your website. The article should have information that could appeal to more people to visit the blog.
The meta description have an importance that should never be assumed. People often analyze them to see the relevance of the website content to their search. Failure to include your meta description leaves it to the search engine to select your first line of article which may not be insightful to what you have written about.